Thursday, 2 February 2012

Artefact 2 Plans

Plans and ideas

The plan for this artefact is to extend my knowledge of website interaction and the techniques used to keep them interested. This will hopefully give me an insight into what method works best.

This particular artefact is influenced by the questionnaire. After finding that viewers believe websites are interactive and also the understanding that browsers want to be interested when entering a website. I chose to take this theory further by developing a four page web application. This would include four types of interactive pages that would test the viewer’s reactions to come to a conclusion of what works to keep the viewer interested.

I will be testing how interaction is used in websites to create an interesting and engaging environment for users. I will do this because it will allow me to see what works best and how websites keep the participant interested in different ways.
I will begin the process by producing a 4 page website I will base each page around the same topic just with a different technique of producing the information. This will allow me to use Google analytics to produce a range of results. This will show me how long the person stayed on the website and further what they looked at with heat maps to support the findings. In addition to this I will follow up the experiment with a set of questions. It will give some extra information on the interaction within the website and how these kept the viewer interested. I aim to do this as the first artefact produced data that gave me the understanding that the websites use interactions to stimulate the audience and keep them interested. I personally wanted to take this further by creating my own website that can test these features. It will consist of two different variations of good and bad techniques/ non- interactive and interactive. This will allow me to see a difference in time spent on the page and also see if the viewer was interested by the page or not. This will tell me what works best and what interests the viewer most when interacting with them.

The first group will be mouse overs / mouse interactions. These will test the viewer and keep them engaged. The different effects will require a reaction from the browser.

The second group will be just sections of text and with little of anything else. This is to see how non interactive content can quickly stop the browser from being interested.

The third will be interactions such as games and interactive diagrams that all require a physical reaction from the audience.
The forth group will be minimal images and text with no forms of interaction with a clip or two. This will include video and audio to an extent.
The first group – this is designed to test for response and interaction in websites
The second group - this is designed to create a non-interactive environment that doesn’t engage the audience. This will give a comparison between the interactive pages to see the difference in results.
The third group – this group will consist of different interactions to the first but will test for interaction in website and hopefully give a conclusion of how they work to keep the viewer interested in comparison to non-interactive applications.
The forth group - this will be a middle ground with very few interactive features but other forms of media such as video and audio that engage the browser. This will see how the in between ground of interactive and non – interactive websites work in keeping a participant interested. This web page will consist of both methods.

Questions at the end of the website will allow me to get a better insight. It will give me clear pointers on what works best interactively in websites and what keeps the browser most interested.

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