Client Project- Ideas

Ideas Client project
The projects brief was to create a multimedia form that meets the aspects of the company. The guide lines where board and the project could be whatever we deemed useful or relevant for the Alumni. I chose instead of targeting the company as a whole just aim at a specific part of the Alumni Corporation. This area was the Alumni Cancer research sector with key benefits for donating with them.
The first initial ideas I had where;
A short animation,
Poster,
Logo design,
Website,
App/mobile device.
After doing some quick market research and considering possible routes I may take. I decided the best one for numerous reasons was the App for Android/IPhone. The reason for this was because it would work best and put my talents/skills to best use. Using my programing and graphic design to make a popular portable site functioning to raise awareness and donations. This was also decided from my research showing that desktop websites are become less used in comparison to mobile web browsing. As an addition to this I decided to create a logo for Alumni, as there isn’t an existing one at the moment. This would give the company branding and identification within their field.